BMW – M2 Launch
To launch the first-ever BMW M2, we created the first-ever multi-camera live-streaming event so hardcore fans could see it in action as soon as BMW announced its existence. And, Instagram challenge gave them a chance to be among the first to drive it on the track. Both social campaigns got enthusiasts excited and eager to share news of the M2.
Analog – Installation
A film-only photography exhibit asked me to create a piece of work. It seemed like the perfect opportunity to play with film quite literally. For the exhibit I re-created the shape of the iconic Leica rangefinder camera using thousands of feet of 35 mm film.
AdoptUSKids.org
You don’t have to be perfect to be a perfect parent.
Global 6 Series Launch
Drafting off the drama of Monaco’s Formula One race, we shot in the same streets to launch the BMW 6 Series as the ultimate luxury meets performance vehicle.